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OUR TEAM

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Ahmed Rasol

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PhD., Co-Founder/ Designer

Fatma wagdy

FatmaWagdy

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MSc, Co-Founder/ Designer

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"In Sadu, we work sincerely together to develop unique and authentic designs that reflect each client spirit "

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Why Sadu?

Sadu is a classic Bedouin sewing technique used to produce textiles, used to produce tents, decorative accessories, and soft furnishings by weaving natural threads together with looms such as wool and cotton according to innovative geometric patterns and shapes.

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Inspired by this technique, we seek at Sadu to combine elements of home décor, clothing, and accessories with traditional handicrafts to produce custom-designed pieces that tell stories of heritage in the language of the present.

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At Sadu, we are working on developing techniques and colors schemes, in addition to designing distinct patterns inspired by contemporary life, we work on integrating soft handicrafts (macrame, loom products, sewing, etc.) with heavy industry craftsmen such as blacksmithing and carpentry, for example.

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Inspiration

Mission

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In order to provide unique products, we believe in Sadu in the need of building an "inspiration front", that provides advice and ideas, where the customer plays a pivotal role in it, and contributes to creating a flow of inspiration for us, which will ultimately reflect their desires embodied in the design; therefore, we would be very happy to share your thoughts and welcome now from your valuable comments.

Handmade

Each item is made with passion, care, and love

Customization

People are different, and products should reflect each

Authentic

Heritage teaches many lessons, we selected ours

SUPERIOR DESIGN

All items are subject to experimentation and continues development for a better product

Contemporary

New touch for different spirit

ADAPTABILITY

We consider providing adaptable products for a better experience

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